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Manaaki Advisor.

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Louise Evans

Brand & Marketing, Creative Services

As the Chief Activator for COIN South I challenge start-ups to relook at their customer personas, the customer journey and drive into the crux of the problem they’re solving.

As a recovering advertising creative, I can also turn straight copy into great copy. I unlevel the playing field with words that work and believe if you can’t solve a problem, it’s because you’re playing by the rules.

I have no intention of staying safe if I can see a way to make your brand catch fire.