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Reply To: Hi I am starting my new business up Tiaki Crystals where I design and create Crystal Jewellery. I am needing help with making a website and which company that is best suited for my business etc Shopify, Godaddy. Also I am stuck on how shipping will work, which shipping label printer I use, also have no idea how lable printers work. I am cureently working from home, I have started selling products from my social media pages facebook.com and @tiakicrystals on instagram and use a flatrate of $8 for courier and tracked services from nz post office with their $3.50 post bags but am wanting an alternative way as to package from home with my own packaging. I have a bug amount of customers already which gained be a huge following on facebook which has customers coming back for more which is why I want to make a website. Any advice will be helpful.RegardsTrina Raki

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Kia ora Trina. You are doing really well to have your socials working for you already. Most startups come to that later and wonder why they aren’t getting sales, so you are already looking at this the right way. When it comes to websites, I have worked with all the content management systems, SquareSpace, Shopify, WordPress etc. They all have their own strengths and weaknesses. In the end, it comes down to how much hands-on you want to do with the website yourself. If you are doing custom made products, then you want something really easy to jump in, add a product and then hide it. You also sound like you have a story to tell, while the website is a tool, and you want all the technical bits to hook together, it’s also your shopfront as well, so it’s important to have a welcoming story that leads your customer on a journey. A lot of e-commerce sites fail because they are just pages of products.
I am happy to jump on a call with you if you want to have a chat about your options.
All the best.

Alister