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Reply To: Kia ora, I’m seeking advice on how best to approach investors for a company I want to start up (the business is mainly alcohol sales and marketing. But a little of imports and exports (Aus and NZ). There are a lot of factors involved in the preparation of this business, and I don’t really have figures as to what is needed at this point.. I’ve done lots of research as to what is required, and I can yarn and sell it to you like nothing, but I’m not sure if this is the right approach. I don’t really know where to start.. Any advice on how to approach investors, and/or helping to turn this business venture in to a reality. Nga mihi.

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Hi there – a few thoughts and links.

The order of operations for starting up – https://www.ycombinator.com/library/61-order-of-operations-for-starting-a-startup

https://medium.com/@tynorwoodlive/a-framework-for-creating-and-testing-a-new-business-b1b9bbff0170

Pitch deck guides for raising capital –
https://medium.com/swlh/the-pitch-deck-that-makes-investors-say-yes-32467c14335d
https://marker.medium.com/how-to-raise-money-its-a-journey-not-an-event-57958df553de
https://pro-business-plans.medium.com/the-ultimate-guide-to-crafting-a-winning-investor-pitch-deck-44552928e0f7

Maybe why you should rethink raising capital – https://entrepreneurshandbook.co/6-reasons-why-you-should-not-raise-funding-and-bootstrap-instead-d56e397d2abd

If you would like a template business plan and financial model (might not be the right type for your business) – just email me at andy.hamilton@manaaki.io

There is lot there to work there – the simplicity of doing a business, is really about focusing on the users/customers in your target market, who are they, what evidence can you find that they want to buy your product, will they buy it, can you get traction early, and do you really need to raise capital?

Andy