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Reply To: Hi, I recently started a business called ‘Bloom Weddings’ however a quick search on Google shows there are other businesses with similar names. How do I legally protect myself in this situation?Thanks,Achal

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Hi. Looks like Ed and Jason have done a good job answering your question above. It’s not my area specifically, but if you do want another person to speak to, one of our IP specialist partners Chris Young has said he is happy to have a chat if you want to get in touch. His details are here – https://www.minterellison.co.nz/people/chris-young

Good luck!

Jeremy