Kia Ora Lilah – love this because you are taking action to fulfil on a purpose that ultimately will I hope make the world a better place. Go you. Now I am no FB or Insta specialist, but I do read a lot and pick up links to some awesome articles that can help the reader pick up some tips on this subject, so sharing these with you. Good luck.
How to gain massive following on Instagram: 10 tactic to grow followers & engagement – https://buffer.com/library/instagram-growth/
Thinking outside the box on subscription pricing – https://www.mckinsey.com/industries/technology-media-and-telecommunications/our-insights/thinking-inside-the-subscription-box-new-research-on-ecommerce-consumers#
How Startups make money with subscription pricing – https://jproco.medium.com/how-startups-make-money-with-subscription-pricing-3a00145062d5
I should finish with – a key to any purpose driven business or cause is always reminding and connecting your activities back to the cause. Social is so good for this – videos, photo’s of installed fountains, events and use of different platforms that engage with your target – e.g. FB, Instagram, TikTok and more.
Wishing you the best, Andy