Reply To: Hello My name is Sarah Annett. I have a shuttle business in Nelson. My website is tasmanbayshuttles.co.nz and also have the website nelsonshuttles.co.nz (  as the old business owner of that company sold it to me)I provide transport to lodges- mostly high end about and hour and a half out of Nelson, to the able tasman national park , start of hikes, and general points of interest for travelers.  The majority of my market is overseas travels and companies from overseas that book me for transport.  Eg : one of my biggest customers is an Australian hiking company that books me to provide transport for their hikes . So my question is what is the best way to go about brand and marketing now ? Should I focus on NZ customers ? And how would I go about this ?Marketing is not my strongest point so I would really appreciate any pointers or tips to help me Thank you so much 


Hi Sarah,

Great advice from Richard above, are you part of your local Facebook Community and business groups where you can post and collaborate to keep front of mind when tourism does start up again. I know it’s a very difficult time at the moment, I hope you applied for the wage subsidy and are holding up okay under the circumstances. I suspect the trans Tasman tourists will be back very shortly, and if you were looking at placing some Facebook ads I would be using targeting to attract people who ‘like’ the pages of some of your local tourist sites.

Skip to toolbar