Reply To: Hi, Thanks so much for this much needed help.We are in the food business and have a wonderful new product that we want to launch. We do not have much experience in marketing and would love to have some advice in the most cost effective and effective way to get our product out there.Thanks a million.Carey


Hi Carey,
I found the best way to get any new product/brand into market was connecting with people at point of sale. So sampling, whilst time consuming it was always the best outcome short/long term for the businesses I was involved within the food industry.
All the best, sounds exciting

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