Reply To: I am a Stylist so most of my work is face to face with my Clients in their homes. I rely on being there on person to see and check their clothing quality and fit – whish of course is not possible under isolation restrictions. How do I keep up the connection with Clients to still have income for my services? Offering free videos and tips is not enough to keep cash flowing. I am trialling a video chat Styling Session this weekend, but unsure how to run this exactly to make a connection with a brand new Client and be able to offer her the best experience for her money within the restrictions. Any advice would be so awesome. This is such a great idea to connect with other business people! Cheers. Shiana @sheshestyledthis 


Hi Shiana,

I am a stylist too so I know where you are coming from! This is the perfect time to be community building, and while it might not play the bills now, it will pay off in spades when women are ready to have you in their homes again (which shouldn’t be too far away!) So nurture that community by putting out content they can all relate to, and reply to all of their comments. Instagram live is doing a great job of capturing our customers attention right now, so jump on as often as you can. Another thing to work on is making sure your sales process is really clear for your customer, so that your engaged community knows how to work with you. When I click through from your Instagram bio to your link tree I can’t see anything that says ‘work with me’ or ‘about Sheshe’ so I’m not sure how to give you money! I’d like to see your Insta bio say who you are and what you do also, “I’m Sheshe, an eco conscious stylist, working with you to thrift gorgeous pieces to fill the gaps” or something similar. It’s also a great idea to put your location on your bio so your local ladies can find you (and use a hashtag which does the same). Connecting with other local businesses is another great way to get exposure so think about who you can shout out to on your page. Good luck!