Reply To: Kia ora – thanks for all of the great information and support here. I’m enjoying the lives too!I’m new online – I set up an online store just before lockdown. A little while prior to that I started up my social media sites prioritising Instagram, then Facebook and a long way down the list is Pinterest.  I’m doing everything myself including playing about with the code on Shopify, the photography, SEO, social media content, website copy as well as making my own goods and working with other small businesses to curate some gift boxes I just expanded into doing.I would love if someone would look at my online store and give me feedback on opportunities to improve the experience/site.  And I would also love if someone could give me feedback on how I might improve my Insta or FB action.  I’m hopeless at FB.  Ultimately this all feeds into brand awareness/engagement/traffic growth > conversions.ngā mihi! x

Ata marie Lisa – love what you’re doing and go you for being such a warrior in doing it all yourself!

A few additional thoughts from me, other than what’s been mentioned already:
1. Outsourcing – you could try getting a VA (virtual assistant) who can do all the donkey work of social posting. lots of options out there – just google and find a fit for you.
2. There are also agencies like Automation Agency https://automationagency.com/ – which, for a monthly sub, do lots of things including design, marketing, tech.
3. Your website – you might want to consider having something on your home page that talks to your personal story – why you’re doing this. helps bring it life.
4. Some of your images really zing – e.g. the one of poi beside the window sill, or the tea dyed pois shot in the bowl with chop sticks. Stunning!! Photography is everything – esp on Insta – so think about angles, close ups, lighting. Spice it up. Too many shots taken down onto product can take their life away. Also I was curious as to your use of B&W on your blog page. Perhaps a personal thing, but it took away a little from the beauty of your products.

Keep doing what you’re doing. Go well