Hi! The main benefit of having a company rather than a sole trader would be ‘limited liability’, the debts of the company are limited to it’s assets, and creditors can’t pursue owners/directors to recover funds (under normal circumstances – if something underhanded is going on the company structure doesn’t always provide protection). This doesn’t sound like a particularly risky venture to me. There may also be some income tax advantages, but they’re unlikely to be worth the cost of administering the company at the beginning. I’d be inclined to start out as a sole trader with this one (at least at first) and see how it goes. Company administration is complicated and costly, need to prepare accounts, file tax returns, deal with distributions to the owners etc. As a sole trader all you would need to do is get some help to calculate your taxable income and include it in your tax return at year end. If you cross the $60k earnings threshold you would also need to register for GST (same as if you were trading through a company).