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Anonymous
@anonymous
Question :
Kia Ora,I have created a very new Instagram for a product-based business (only one product atm), and I am wondering how I can reach/attract more people to my Instagram page organically? I have followed a lot of other Instagram pages who products that are similar to mine, and they have had quite a big reach before they even started selling their product! U have not yet launched my product or promoted it, but would like to know what steps I should be taking to gain an audience who I can then launch the product to.Ngā Mihi.
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Morena – I am no Instagram expert, however a couple thoughts, content is gold and coupled with that, knowing what resonates with your community of target followers – who hopefully will feed into ultimately buying products from you.
A couple other links that might help:-
https://www.honeybook.com/risingtide/engaged-followers-instagram
https://buffer.com/library/instagram-growth/
https://www.entrepreneur.com/article/283832How to Create a Social Media Posting Schedule (Free Template and Tools)
https://www.disruptiveadvertising.com/marketing/positioning-in-marketing/
https://entrepreneurshandbook.co/20-growth-marketing-hacks-to-get-your-first-100-customers-107fc4bb511d
Hi There
Thank you for your question! Firstly your strategy of following other people who like similar products is a great start and you should definitely continue that as it is a great way to organically grow followers.
In terms of attracting/having more reach to potential customers, my recommendation is to boost some of your posts. You have control of your budget e.g. you could spend $2 a day or $10 a day, which means more people will see your posts but also follow you.
Below is an article with more information about boosting posts
https://blog.hubspot.com/marketing/boost-social-media-postsI help run social media pages for e-commerce stores with a range of one product stores but also niche stores. If you ever have any further questions or want more help don’t hesitate to reach out annabellelindberg30@gmail.com
Have a great day and hope this helps!
Hello there
You don’t say what your product is but one way of getting more people to follow you is to find hashtags that are relevant to your product.The best way is to find some competitor products on Instagram and see what hashtags they use.
When you type in a hashtag it tells you the number of people who follow that hashtag. This is a great way for your instagram posts to show up in other people’s feeds.Remember to create content using video as well as still images and updating your story as well can help keep your content fresh and current.
When picking hashtags you need a couple which are broad. These can be interest areas or types of people or industries. And then you need some narrow ones. Using #NZ or #NewZealand is a good example.
More reading for you
The 2020 Instagram Hashtag Guide—How to Use Them and Get Results
and a tool to help you find good hashtags
https://keywordtool.io/instagramBest wishes
Rebecca
Kia ora, giveaways are always a great way to grow following fast. Everyone loves free stuff so they will tag your mates and it will organically grow your reach & brand 🙂 For example this small scale simple giveaway has gained 650 comments and over 260 new followers https://www.instagram.com/p/CIWr2d7sQzc/. Also the bro Kale does an epic write up about some clever ways to target & Influence Big Organisations For $20 https://brightfire.mn.co/posts/how-to-target-influence-big-organisations-for-20
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