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LETS GET DOWN TO BUSINESS.

Question :
We need help on how to reach our customers. We have produced and packaged our own honey. We need help to market our honey and sales. HoneyHQ has facebook  but it would be great to have a website.Thank you 

Question submitted 14/05/20 @ 10:32am
Industry: Brand & Marketing
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  • Hi Ange, for transparency, I am a self-employed digital marketer, but I’m here to give impartial advice.

    Where are you wanting to sell your product, NZ or INTL?
    Have you considered making your own website on WIX or Squarespace?
    Would you need a full e-commerce store to sell online, or are you just wanting to showcase your products?

    Put together a brief on what you need, and ask a few different agencies or website builder to quote you for the job.

    Hope this helps,
    Warrick

    ok, a website gives you a virtual shopfront, the trick with it is to get traffic to the website. There are a number of companies who can build you a website and can do so quite reasonably. The real key to consider what your value proposition is (why your honey vs. others) and what your unique features are. Then position this with your target via the appropriate channels (media, print, web) to get traffic and interest. Encourage loyalty and referrals (repeat business).

    ok, a website gives you a virtual shopfront, the trick with it is to get traffic to the website. There are a number of companies who can build you a website and can do so quite reasonably. The real key to consider what your value proposition is (why your honey vs. others) and what your unique features are. Then position this with your target via the appropriate channels (media, print, web) to get traffic and interest. Encourage loyalty and referrals (repeat business).

    Great – have you seen our partnership with Swiftly.nz – to get a website is pretty easy, then the hard work starts in promoting it and letting people know you are here – https://www.manaaki.io/1000websites/

    Kia ora Ange. You may have already seen this opportunity, but I have been enjoying this page for NZ made product promotion.. https://www.facebook.com/groups/519618962054849/
    If you decided to sell via your own website, its pretty easy to DIY your Search Enginge Optimisation, which will help you be found in organic search. Could also build a subscription service to build revenue/cashflow. 🙂

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